结婚对联,2015年12月英语六级翻译猜测题:廉价零售,国海证券

为何廉价零售如此繁荣

Business

商业报导

Mercadona

梅尔卡多纳

Spanish aisles

西班牙走廊

Why a low-price retailer is thriving

为何廉价零售如此繁荣

FEW domestic firms are prospering in crisis-racked Spain, but Mercadona is.

在阅历经济危机的伤口之后,骆雁西班牙很少有几家国内企业能够康复兴隆开展,可是梅尔卡多纳在外。

Spain's largest super成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券market by sales has enjoyed double-digit growth for most of the pastdecade.

曩昔十年中,西班牙最大的出售型超市在大部分时刻呈两位数增加。

When Juan Roig, the chairman, took over in 1981, Mercadona had only eight shops用展寸诚, all in Valencia.

1981年,胡安.罗伊就任主席,任职之初,梅尔卡多纳仅有8间店肆,而且悉数都在巴伦西亚。

Today it has 1,310 and annual sales of 16.5 billion $23.8 billion.

当今,它有1310家连锁店,年出售额到达165亿欧元合238亿美金。

Spain's economic troubles seem to have made it stronger.

西班牙的经济问题好像反而让它变的更为强壮。

Profits dipped in 2009, but surged again by 47% in 2010 after some forceful cost-cutting.

2009年,经济效益下滑,可是在2010年完成了一些强有力的本钱削减后,又激增了47%。

Mercadona's strength is low prices.

梅尔卡多纳的优势在贱价。

The family-owned chain does not fritter away cash on advertising.

家族式连锁不会在广告费用上形成任何糟蹋。

It mercilessly squeezes the suppliers of its own-brand products.

它竭尽全力地要求供货商做自己的品牌的产品。

Thes野渡博客e suppliers韩漫君, of which there are about 100, put up with Mercadona's squeezing because they have a long-term relationship with the company and have grown with it.

而将近100家的供货商为了与这家公司长时刻协作,也为了得到久远的开展,不得不承受受梅尔卡多纳的要求。

Since 2009 Mercadona has shaved 2.2 billion of costs from its products, often with simple adjustments such as reducing packaging.

自2009年以来,梅尔卡多纳运用自有品牌削减了22亿欧元的本钱,而且不时地做些简略的调整,如削减包装本钱等办法。

Tight relationships with its suppliers foster innovation.

与供货商的无间协作促进改造。

For example, sticking a plastic lid on a large tin of tuna made it ea蛄蝼sier to open and increased its sales by 60% 成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券in 2010.

比如说,2010年的时分,在一大罐金枪鱼罐头上运用塑料盖子能够使之更简略敞开,然后让这个产品的出售量增加了60%。

Even so, Mercadona does not skim屁股按摩p on technology or logistics.

即便如此,梅尔卡多纳在技能或许后勤方面绝不偷工减料。

It was the first retailer in Spain to use bar-code scanners.

它是西班牙榜首家运用条形码扫描器的零售店。

And it owns a fully automated logistics warehouse just outside Madrid.

而且就在马德里邻近,它有一个全自动化办理的后勤库房。

Robot arms stack goods in crates like a game of Tetris.

机械臂把货品像叠俄罗斯方块相同垒起来。

Mercadona is unique in several ways, says Zeynep Ton of Harvard University, who wrote a case study on the chain.

梅尔卡多纳在许多方面都是绝无仅有的,哈佛大学的泽伊内普.托恩说道,他写了一个关于连锁的个案研究。

Its 63,500 employabp647ees are on permanent contracts with bonuses, work regular hours and receive 20 times more training than the staff of an average American retailer.

它有63,500名职工都是终身签约包含奖金,按规则时刻上班并承受训练,而训练次数可比一般的美国零售商的职工承受的训练要多20次。

This makes them more productive: sales per Mercadona employee were 18% higher in 2008 than at other Spanish supermarkets. Staff turnover is only 4%.

这使得他们出产功率更高:2008年,均匀每个梅尔卡多纳职工的出售额比西班牙其他超市的出售额高出18%。而职工活动率一年仅有4%。

Employees constantly gather feedback from shoppers, whom they refer to, accuratelyenough, as bosses.

职工们常常会搜集购物者的反应,而他们,精确的说,是指老板们。

Shops are designed to make shopping quick and easy.

商铺就被规划成让人们更快更快捷地购物。

The selection is smaller than in other supermarkets, especially after Mercadona took theunpopular decision of eliminating 1,000 products from the shelves in 2009.

梅尔卡多纳的挑选区比其他超市的要小,特别是2009年今后,由于梅尔卡多纳把1000种不受欢迎的产品下架了。

Own-label items such as Deliplus a line of cosmetics account f韩以猛or 38长公主直播日常 % of sales.

像Deliplus化装品牌系列这样的自定商标货品占出售额的38%。

Mercadona products were ranked number one, in terms of value for money, in a recent survey of 5,200 household枫树精灵希尔夫s by TNS, a market researcher.

特恩斯的一名商场查询员对5200户家庭进行查询,在最近的一次查询中,梅尔卡多纳的产品依据经济价值位列榜首成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券。陆昊和陆定一的合影

There is still plenty of room to grow at home.

可是这个超市仍然有许多开展空间成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券。

Mercadona accounts for 13.1 % of the floor space in Spanish supermarkets, which makes it the third-largest chain in the country, after Fran京野ce's Carrefour and the co-operative Eroski.

梅尔卡多纳占西班牙超市面积达13.1%,它到达了全国大型连锁的第三名,仅次于法国家乐福和联合以罗斯基。

It aims to enter the Italian or French market next year, probably through a small acquisition.

下一年,梅尔卡多纳方案进驻意大利或许法国商场,很可能经过小型收买这个途径。

Mr Roig doubts that the Mercadona model can simp天下榜首相书ly be copied abroad. We must learn everything from everyone, he says.

罗伊先生对梅尔卡多纳运营形式在国外商场的简略套用表明不确定。咱们有必要从每个人身上学习一切的东西,他这样说道。

Unlike most Spanish bosses, Mrava视频 Roig doesn't mince his words.

与西班牙大多数的老板不同,罗伊先生不会装腔作成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券势。

Earlier this year he said the only good thing about 2011 for Spain w撸丝片二区as that it would be better than 2012.

今年年初,他谈及有关2011年对西班牙有优点的仅有一点是,会比2012更好。

It will be worse if the Spanish people do not take up 何钱文the challenge of transforming Spain, he says, by which he means bringing its colossal welfare state under control.

假如西班牙公民不去应战改动西班牙,那么状况会变的更糟,他说道,而他的意思是把它的臃肿的福利系统带入正轨。

Mr Roig believes tha押水菜子t Spain has g噶公reat human capital.

罗伊先生信任西班牙有极好的人力资源。

That is true, but Spain's youth unemployment rate-a staggering 45%-suggests that much of this t贝韦伦兔alent is being squandered.

的确如此,可是西班牙的青年不在业率达令人惊奇的45%,这表明大部分的资源都被糟蹋了。

The protesters in the plazas complain that Spain's politicians have lost touch with how ordinary people live.

广场反对的人群控倾诉,西班牙政府和普通人的日子有所隔阂。

That is 成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券not成婚对联,2015年12月英语六级翻译猜想题:廉价零售,国海证券 a mistake a supermarket can afford to make.

而这个失误则不是超市能够处理的。

点击展开全文

上一篇:

下一篇:

相关推荐